Building Basics: All You Need To Know About The Video Production Process
It’s true that anyone can make a video. In the modern age of media creation, thousands of products exist to help you become the mind behind your next big video. But just because anyone “can” make a video doesn’t mean that everyone knows how to do it. The video production process is complicated; there’s a…
Creative Corporate Video Ideas: What It Takes To Stand Out
Every marketing agent today knows that video is the way to capture your audience’s attention, but the words “corporate video” can feel like the opposite of inspiring. But they don’t have to invoke the sense of dull, boring dread that usually come to mind when thinking of this media type. With the right creative corporate…
The Power of Personalized Video Advertising (1 Method for 2018)
The universe of digital media marketing can often seem overwhelming at worst and cluttered at best. Amidst the endless fragments of advice and best practices and musts out there, how do you know which facet of digital advertising really is essential for the future of your marketing strategy? We’re here to cast our vote…
Dynamic Video Advertising: How To Get Incredible Conversion
As global connectivity increases, our our technological focus is increasingly becoming more in tune with consumers’ desires for individuality amidst mass markets. We don’t want to just be a face among the masses; we want to be known and understood. This is where dynamic advertising enters the scene to reassure marketers and consumers alike that…
Product Intro Videos: How to Get Them Right Every Time (for 2018)
Introduction videos for your products provide more than simple explanation. While the goal is to round out your customer’s understanding, the video should also create some curiosity that will help pique potential customers’ interest. Your first question might be why you even need a product introduction video for your company. One simple answer is because…
5 Vetted & Paid Video Marketing Tools Digital Marketers Need
Study after study continues to confirm the huge impact video has on marketing. Its future is now, and moving forward, technology companies such as Cisco estimate that video is going to account for 80% of all internet traffic globally. For marketers who’ve not yet incorporated video into their marketing strategy or fully leveraged its abilities,…
Getting Started With Video Production Pricing
Just like video production technologies, video production prices have also evolved. In the past, professional videos did cost hefty sums of money, and this can be explained partly by the fact that specialized equipment, technology, and expertise weren’t as common and affordable as they are today. Some businesses, however, still view investing in video as…
How To Start A Video Marketing Campaign
Video marketing is no longer something you should put off for later. Many statistics speak of its brilliance as a marketing strategy, and if you are still hesitant to launch your video marketing campaign, chances are you are starving your brand or business of great opportunities. Video marketing is a huge opportunity to better engage…
How to Get Commercial Video Clients
Quite a huge number of us work pretty hard to find those coveted commercial clients or get them interested in what we have to offer. And we can all admit this isn’t easy. But seeing that others have done it already, that means it’s possible, provided one applies the best practices in pursuing such clients.…
4 of the Best Promo Video Ideas Broken Down in 3 Top-Notch Examples
When it comes to marketing your company or product, you might wonder what role a promo video could play in your efforts. Well, we’ve talked about the power of story on this blog before, and its potential is put to best use when you’re looking for an effective way to engage your audience without coming…