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5 Video Best Practices Guide For Marketers (And Tips)
Looking at the many digital marketing trends that are popular today, one can’t help but notice the dominance video enjoys over its peers. Statistics about its influence continue to crop up very often, each bearing witness to the fact that video has shaped current marketing practices and will keep doing so for the foreseeable future.…
4 Best Call-To-Action Video Examples (& How to Optimize One)
Try to think about the times you found yourself signing up for a service, trying out a product, visiting a website, subscribing to a channel, sharing your contact info, or downloading an ebook. Many of us can admit that we mostly did it because a good call-to-action (CTA) convinced us to do so. And that’s…
3 Guerilla Marketing Ideas That Will Revolutionize Your Brand
If you are hearing it for the first time or just getting to know it, guerilla marketing might not sound like a nice term, most likely because of its similarity to the term guerrilla warfare. But it isn’t as ominous as it sounds. The term came to life in the 80s and it simply referred…
4 Best Practices For Social Media Video Production
Year after year, video consumption goes up, and by 2019, Cisco estimates that it will constitute 80% of the world’s internet traffic. Part of the reason for this is because video is more entertaining, engaging, and relatable to the modern day person. Its infiltration into social media has been wild, too. Billions of hours of…
Mastering Small Business Video Production with 3 Methods (for 2018)
Small business video production doesn’t have to be a hassle if you get yourself focused on the right things. Since video is projected to take over more than 80% of internet traffic by next year, it’s not just a passing trend to notice, but a vital method to master. We’ll take you through 3 of…
Marketing Video Production Made Simple (3 Strategies for Success)
Marketing and video are inextricable these days. Unless you want to miss out on the most important method of advertising anything, you’ll do yourself and your business a favor by learning the ins and outs of marketing video production. One blog defined it this way: “By incorporating video into your marketing strategy, you’ll also plan…
How Can a Start-Up Utilize the Power of Video Marketing?
55% of people watch online videos every other day. (Source) 52% of marketers believe that videos help build brand awareness. (Source) If a video is included in a landing page, the chances of conversions increase by almost 80%. (Source) As a start-up business, one of your main concerns is how to attract new customers and…
Strategies For Success In The Corporate Video Process
To succeed in making a successful corporate video is to succeed in taking on the challenge of planning out said video! Creating a video is no simple task. With dozens of steps that must be completed from start to finish, the corporate video process can be overwhelming. Overwhelming, however, doesn’t mean impossible. With the right…
Corporate Video Pricing: What To Expect And How To Choose
The stage is set. You’ve decided that it’s time for your company to move forward with modern media and create new corporate videos to showcase your brand, your products, and your message. Now, it’s time to figure out the budget and the pricing. The issue is, however, that corporate video pricing can seem like a…